The number one rule of being successful in the world of publicity: Don't sabotage your efforts with dumb and easily correctable mistakes. Avoid these mistakes and you'll be well on your way to scoring great coverage.
The more you remind a reporter that you're a commercial entity seeking promotional exposure, the less chance you have. You...Read more
One of the greatest things about the internet is that you are always on level ground when it comes to competing. We know only too well that you only have one chance at making that first impression a good one. With a professionally designed website, your seems-to-be small business can instantly project the image and...Read more
A Facebook Business Page is one of the best things you can add to your marketing strategy. Adding to its appeal is that it's completely free. But managing a Page for your business can be time-consuming and confusing.You know you must have the correct business presence, right? Do you know the difference between a Page,...Read more
It's time to think about the holidays. This year, give the gift of genuine concern for other Americans. Think outside the box and do your best to shop local. Everyone gets their hair cut. How about gift certificates from your local hair salon or barber? Gym membership? It's appropriate for all ages. And remember, franchises like Gold's...Read more